Our Story

It’s been a great journey so far and we look forward to what the future will bring

Our story began in 2018

Our App Development team was formed back in 2017 with the launch of Optimizer for Jira

Whilst working with a client, we saw the opportunity to optimize and improve the performance of Jira with the support of a custom app and Optimizer was born. 

As it grew into a successful product in the Atlassian Marketplace, its enabled us to invest and expand our team to develop more leading apps for Atlassian users. 

Today our portfolio consists of 8 apps that extend the functionality of Confluence, Jira and Trello. It’s been a great journey so far and we have exciting plans for the future!

Our Mission

From the very beginning, we’ve always worked towards the same important mission:

Develop innovative apps and extend the functionality of Jira, Confluence and Trello, enabling teams to collaborate in a more efficient and effective way

Trusted by over 3,000 customers worldwide

Part of Automation Consultants

We’re a proud part of Automation Consultants. As a Platinum Atlassian Solution Partner with over 20 years experience, the team at Automation Consultants have been essential in the supporting the growth of our App team.

From Consultancy to Support, we’ve been able to leverage the wealth of experience within the team to make better decisions that improve the products for our customers.

Guiding Values

Focus on the customer

Our customers are at the center of everything we do. 

By focusing on the customer first, we can prioritize what really matters and deliver even greater value and solutions. 

Always Improve

As a team, we challenge each other to continue improving in all areas;- our products, customer service, and our skills as professionals and people.

We never stand still and are focused on making improvements that are most meaningful to our customers.

Achieve Together

It’s important to reflect on both our successes and learnings as a team. 

By doing so, we have created a culture that values continuous improvement and innovation.

Be Candid

We build trust with each other through our open, honest and transparent conversations.

This trust makes us a much closer and more productive team.

Have Fun

We love what we do. Like many teams, we spend a lot of time at work so it’s important to have fun along the way.

It brings us closer together and helps improve what we can deliver for our customers.

It's time to level up the software you know and love

Discover how our portfolio of app extensions can help you get the most from your mission-critical software. Book a free, personalized demo with one of our experts.